Bringing you Water for Life

Wyoming Groups Develop Water Media  Campaign

Several of Wyoming's oldest and most influential organizations have developed a media and advertising campaign to educate Wyoming’s citizens on water and watershed issues.

The Wyoming Association of Conservation Districts, Wyoming Stock Growers Association, Wyoming Wool Growers Association, Wyoming Farm Bureau Federation, Rocky Mountain Farmers Union and other allied industry representatives have formed the Coalition for Wyoming’s Water (Coalition) to help develop and fund this effort.  The campaign will feature statewide radio, television and print advertisements.  The Coalition will also develop a website featuring water-related news, links and media tools for local constituents. 

“This campaign is a result of a resolution passed at the 2002 Mega-Ag convention,” said Olin Sims, immediate past WACD President.  “The coalition hopes to show Wyoming’s citizens the contributions Wyoming agriculture has made to water development and our environment.”

Messages included in the campaign are how agriculture promotes effective water management, preserves Wyoming water and what threats there are to our water.

"There are many threats to our water structure, which is recognized world-wide and has been modeled by many governments with an arid climate and an overall lack of annual precipitation," said Jerry Dilts, WWGA President.  "These threats have the potential to disrupt, and even destroy, our system that has transformed Wyoming from a landscape of desolation and non-productivity to one that is envied and coveted by many for the many attributes that we all cherish---open spaces, a viable agricultural industry, productive and properly functioning natural resource systems and a healthy and abundant wildlife population.  The CWW campaign is designed to make sure that our citizens and decision makers understand what is at stake here."

The Coalition plans to seek funding through grant sources and private contributions.

“This is an aggressive campaign developed with the cooperation of a cross-section of the Ag industry,” said Sims.  “It’s time we as an industry tell the story of what good things Ag does for the environment.”

If you would like to contribute to the Coalition’s campaign, please send your donations to the Wyoming Natural Resource Foundation, 2304 E. 13th Street, Cheyenne, WY  82001.